35 Meter Photo for Organ Donation
The Big Picture Documentary: Donate Life Trailer from Michelle Jarni on Vimeo.
This photograph features over 100 portraits of transplant recipients, donors, donor families and people on the waiting list each one hold a sign with their story. Along with this giant photograph, I have developed a documentary with Michelle Jarni and magazine stylebook that follows the stories behind these portraits. The documentary will be released as a four part YouTube web series on the 19th of July 2015 along with the magazine becoming available for sale at the exhibition.
The BIG Picture is designed to generate discussion and awareness around organ donation and increase donor registration. It will be toured nationally and overseas over a two-year period. With this large-scale project being completely self-funded but I am very lucky to have a great support team from Melbourne city council, Transplant Vic/Tas committee DonateLife and their have a fantastic PR team behind me. My aim is to put a face to the statistics that are constantly stated, showing that organ donation effects people from all walks of life. I have gotten this project to the edge of the cliff with blood, sweat, tears of joy and sadness all shared with my wonder new transplant family. I need your help to push this bad boy off the cliff and unleash it on the world. Crushing any doubt that registering to be a donor is the greatest gift we can give to the world before we leave. (ok thats a little dramatic but you get the point)
To see the BIG picture in it's entirity go my website www.pollyannar.com
How The Funds Will Be Used
There is only one printing lab in Australia who do the job and that's CPL in Melbourne. It takes the team over 8 hours of continuous printing to reach their goal and a couple of days of test printing. It is printed of on a special photographic printer that uses light not ink making it the highest quality, a true photograph and totally one of a kind. This picture is more of a sculpture then a photograph is a labor of love. But love isn't free or cheap and $6,500 dollars will cover this cost.

After printing it then needs to be encapsulated (laminated on both sides) This ensures the picture is totally water and weather proof so it will for lasting forever!
Again this requires a lot of skill if Brad my laminator, if he strays just 1 cm off course it will run off the laminate.
To keep Brad on the straight and narrow I need to pay him $2,500
If you have watched the totally amazing video's above i'm sure you can see Michelle Jarni is just awesome at beathing life into the BIG picture. She's even more awesome because when i pitch her projects it goes like this....
Pollyannar "hey babes so you know how i said i wouldn't do another BIG picture well i've found another BIG picture"
Michelle "ok"
Pollyannar "transplants"
Michelle "ok"
Pollyannar "we have 12 weeks to do 10 shoots and i'm going to try and get in somewhere like fed square"
Michelle "ummm........ok"
Pollyannar "cool so your in! I can't pay you but if we get hit our target on pozible i'll give you $1000 of it"
Michelle "ok cool"
Pollyanna "awesome!! love you long time sooooo first shoot is....tomorrow and it's funeral"
Michelle "wait WHAT"
Pollyanna "you'll be fine"
I would give Michelle the world if i could it's because of her the BIG picture is just the very long tip of the ice burg.
Her documentary will be uploaded to YouTube so the world can hear the stories behind the portraits.

And all up there you have it budget braked down 101
The Challenges
Once printed It is then attach to a 40 meter inflatable wall.
This is my biggest task as it custom built and lights up at night.
I'm luckily enough to have some sponsors on board to soften the blow but It will still cost me a extra $10,000 on top of this campaign which i am currently happily living off cabbage to pay for. This wall will not display tBp just in City Square but will mean i can tour it nationally and internationally.

Before starting this project I thought these obstacles would make this project impossible and i was going put it off for another year. What difference would it make......well after the last 3 months i know it would make a lot of difference. My life no longer changes in years but in minutes. One minute your fine the next minuet the doctor tells your sick. One minute your sick the next minute your dying and waiting for a transplant. One minute your waiting the next minute the phone rings. in one minute we are alive the next minute we could be a donor and saved 8 lives.
So I'm not waiting another minute and i'm not afraid because i believe lives can be saved by this BIG picture.
High 5
VIRTUAL HIGH 5.... Up high down low to slow ONLY JOKING!! Thank you so much for your support every dollar makes a difference. <3
The mini BIG Picture
Your own limited edition mini BIG picture. 30 x 100 cm matt print signed by yours truly. Featuring every portrait (trust me it's super cool and when I'm big and famous should be worth.....more then $25) #betterbe!
The BIG Picture Mag
Get the full story of the making of the big picture. All the behind the scene shots limited edition signed by mua
Limited edtion Tote Bag
Tote bag BIG picture style. Carry around a life saving message wherever you go. Signed by van Gogh ...not i have ears
The mini BIG Picture+Mag
Put the BIG picture in perspective and see how each shoot came to life in cool hipster mag style. (this one's for you spandex Warwick who of course I remember)
mini BigPicture + ToTeBag
One for the wall one for the mall
Mag + ToTe Bag
Carry awesome Mag in your your awesome bag
BIG Picture with the lot
Mag + Bag + Big Picture + Tshirt
A Family Portrait By ME!!
When was your last family portrait? Create your own BIG picture in the Gippsland studio where the it all started. Pollyannar can photograph up to 3 different family units or up to 12 people and will custom print a 16x24 inch BIG print + 2 gift size copies