Dietitians, we’ve been sitting on the sidelines too long as misinformation about diet and nutrition is spread by the media, celebrities and so-called “experts”. Enough is enough. 

The public doesn’t understand what a dietitian has to offer. As a result, many of us are unemployed. Underemployed. Underpaid. How do I know this? Because you told me so, both publicly and in private. You said: we are at a crisis point. You also told me exactly what you thought we could do to make a difference: undertake a national awareness campaign to change public opinion [read more here and here].

Now, I’m taking your feedback, and acting on it. We are nutrition scientists, and we need the public to understand that. 

With the help of a smart public relations partner, I’ve designed a plan to bring about change - and benefit all dietitians. It’s an awareness campaign, with exciting elements, surprise tactics and world-class spokespeople that will catch the attention of the public. It’s your idea – I’m simply stepping forward to lead the charge. And I’ll need your help – every one of you: it’s time that #dietitiansunite.

Get Involved

Our first task is to raise the funds needed to execute this campaign. Will you help? It’s as easy as these two simple actions: 

1) Contribute $20 today. To execute our campaign, we need to raise $60,000. We can achieve this if more than 3,000 dietitians contribute at least $20 each (of course, we welcome larger contributions!).

2) Tell a colleague, a friend, a family member, anyone whose life has been changed through the expertise of dietitians.

Rewards

We are grateful for any and all support, and will reward you for contributing to this campaign.

Tax Deductible?  Check with your accountant, as your donation may qualify for a tax deduction as the funding provided will be put toward a marketing campaign that could directly benefit your business/private practice. 

This is an all-or-nothing campaign, which means that if we don’t reach our goal, then the campaign won’t happen.

Thank you for your help,
Maree Ferguson - Director, Dietitian Connection