Nicola Goldie

"NEWSPAPER 2 NEWPAPER" is a new project that is focused not only on recycling, but "UP-cycling".
By screen printing graphically intricate designs in beautiful ink colours over old newsprint... the result is "Newpaper" suitable for wrapping paper and crafts. We're not talking dull old boring paper... we're talking about high quality, professionally designed prints that can be resold in boutique stores that recycles a HUGE area of waste in our community. 
****IMPORTANT NOTE**** All of our inks used in the printing process are also ENVIRONMENTALLY FRIENDLY, and our processes use "Man power" instead of machinery, making the entire project "Carbon Neutral".

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To see more pictures of the samples, send me a message on Facebook www.facebook.com/artbynicola

Research:
The reactions to "NEWSPAPER 2 NEWPAPER" have already been fantastic. Trials have been done at markets and on Etsy.com and there is definitely room for expansion in this market. This product fits in extremely well with the 18-45 demographic and the fast growing "HANDMADE" following seen across Australia and the world.



The Budget:
This project has only one thing holding it back. The production of the silk screens, which are used to print the paper. I currently use small re-usable screens, on which the designs are applied, but at the end of each print run, the design has to be removed from the screen and discarded. The funding for this project would be used to purchase large Aluminuim screens with our intricate designs already permanently "burned" to them. Each aluminium screen with the design imprinted onto it costs $80. Our goal is to have 6 screens made with our 6 most popular designs, which are ready to go!
I have already invested the inks, the workspace, the time in creating the designs, and plenty of test marketing and free givaways... but now I've hit a wall. To make "NEWSPAPER 2 NEWPAPER" a widely available brand and see it making a real impact on the environment... I need the infastructure.



COMMUNITY AND MARGINALISED EMPLOYMENT
Our long term goal is to not only get community involvement but also employ people who may have difficulty finding work due to having been in jail, or simply due to lack of education. The heart of this project is community. I run community print workshops, that are always a real joy. Every single person leaves the workshop happy with what they have accomplished. Screen printing is a very accessible craft and always creates great interest.

MOBILITY
The nature the equipment used in this project makes it possible to setup a mobile workshop. I intend on setting up in different locations such as outback communities, as part of a community enrichment program.



* * * IF WE EXCEED OUR TARGET: * * *
We will be investing in some special inks like Gold and silver, and all our supporters will receive their prints in a limited edition GOLD!

As an interesting sideline, the screens that I would be purchasing can also be used to print the designs onto fabric. There is an opportunity to expand this branding to reprint new beautiful designs onto old discarded fabrics... once again transforming it (upcycling it) into new and usable fabric.