Pete Gray

Players create a cute personalised avatar to engage in various Aid related activities around the virtual world. Their avatar will gain skill points, levels, and other achievements. As a player gains levels they will be able to recruit their friends to make teams that work on a common activity.

General activities would include community building (schools, hospitals), micro-banking, medical aid work (eg immunisation), farming, and more...

ClickAid would also produce emergency based games – for example: flood relief, famine. These games would be made available as another option for the general public to give support. The aim would be to have these games promoted alongside other charities by the media at the time of emergencies. 

Revenue raising for administration purposes will be based on Corporate sponsorship. The emergency based games will display branding, as a layer, allowing local media outlets to brand the game as part of their own charity efforts. Rescue helicopters, food boxes, (well, anything within reason) can be branded by sponsors in every country that has media coverage of an emergency event.

ClickAid will be made available on computers and mobile devices; and will be cross-platform compatible.

The initial funding will be used to design the prototype of the game system and to produce marketing materials to attract technology partners. 

I am a Web Designer with a background in web applications and government service delivery websites. Examples of my work can be viewed at my website mossrocket designs