HESSIAN Magazine Issue #1
Well, we believe that being conscious shouldn't have to be a chore. It shouldn't be boring, extreme or overwhelming, and why can't it look good? Why can't it be vibrant and young?
HESSIAN Magazine is a biannual print publication that brings you sustainable youth fashion that is contemporary. We are breaking free of the nostalgia for a past we never lived, instead looking to the future we want to save.
HESSIAN prefers to promote a concept of ‘subtle sustainability’, which is all about making changes within your means. We encourage people to support local production, independent design, ethical, eco-friendly and innovative wares.
Put simply, HESSIAN is the bridge that spans that intimidating divide between the hippies and everyone else. Kidding! (But not really).
Our aim is to create a publication that:
+ Showcases Australian and international fashion through a multi-faceted approach, encouraging even the most subtle shifts towards a conscientious future.
+ Embodies an ethos of 'subtle sustainability'. We’re publishing on 100% post consumer, recycled paper with organic inks through Printgraphics in Melbourne. Rather than using regular, cheap 'perfect' binding, we have opted for the more durable and longer-lasting 'burst' binding as HESSIAN is designed to be kept and reread.
+ Refuses to airbrush/retouch our editorial models.
+ Once we succeed in becoming a self-sustaining business, we will put a large percentage of profits back into establishing and funding sustainable fashion initiatives. This aim will include working with universities to encourage future generations of designers to adapt to present challenges in the textile, clothing and footwear industry (stylishly of course).
Our Team

The Team:
Partner and Editor-in-Chief: Siggi McCarthy
Events Manager: Grace Easton
Founder: Violette Snow
Graphic Designer: Sarah Hogan
Introducing:
Olivia Smythe: Online Content Manager

Gemma Portelli: Assistant extraordinaire

A special thank you to Elise Arumets, Zara Poole and Leigh Crow for their beautiful photography skills!
Rewards


Where my party people at?
Free entry to our sweet as launch party and an extra entry to win a LUSH cosmetics door prize. Ooooh, pretty things AND booze!*
Head to the Facebook event for more info!
+ Your name immortalised in print in HESSIAN’s Issue #1 supporter list, that’s right, you!
+ A million thanks and the knowledge that you are a part of something unique and you have kick-started the only sustainable publication that flips the bird at daggy greenies.
* Although we guarantee you a place at the launch if you pledge for this specific reward, we do also reserve the right to refuse entry and maintain a strict 'no dickheads' policy.


Get a signed copy of Tanya Batt's Atlas EP delivered to your door!
With a sound that has been compared to Florence & the Machine by media outlets throughout Australia and abroad, Tanya Batt delivers a sense of earnestness in her heartfelt brand of music.
Since her beginnings, Tanya Batt has developed a powerful presence in a small window of time, playing many sold out shows, as well as enjoying radio play from Triple J for single ʻAtlasʼ, which received rotation on over 35 stations Australia wide.
Batt is HESSIAN's purveyor of fine dreamy electro mix tapes and music reviews. Head to HESSIAN Online and check it out.


Get a signed copy of Hayden Calnin's debut EP 'City' delivered to your door!
Since releasing his independent debut EP ‘City’ in 2012 Hayden has supported the likes of Tom Odell, Matt Corby, Willy Mason, Oliver Tank and Missy Higgins. He’s played festivals including Falls Festival, Gorgeous Festival and NYE On The Hill and has received significant attention with international syncs for his songs on USA TV series ‘Suits’, MTVs ‘Awkward’ and new CW series ‘The 100’.


A copy of our limited (and more whimsical) A5 promo zine that we released earlier this year to test the waters. It includes a cross section of our content with fashion, art, food and photography. We interview creatives like Little Skout's Kalaurie Karl-Crooks and Zara Poole, feature gorgeous NZ landscapes by Charley Greenfield and portraits by Joe Blair.

Your very own, shiny new copy of HESSIAN Magazine Issue #1. It’s super sexy, fully post-consumer recycled, made with awesome environmental printing (check the description for some eco-babble about how good it is) and it features fashun thingz like Kuwaii, Nobody Denim and The Social Studio.
Want to party? Yeah you do! You also get your name on the door for our launch party on September 4th. Woop woop.
Our cover image is a secret for now.. but here is a sneak peek of our Kuwaii shoot photographed by Leigh Crow.



Pick up a copy of our magazine AND get a copy of issue 39 of Dumbo Feather!
This issue of Dumbo Feather features some amazing conversations, including:
Dr Karl
Unusual, enigmatic, full of quick-witted genius and warmth, Dr Karl’s curiosity about everything reminds us how little we know and how fun it can be to ask questions and explore the answers through science.
Carlos Huber
By an accident of fate, Carlos Huber went from architect to perfumer. Discovering he had a nose for scents, and the stories that go with them, Carlos now creates perfumes that remind us how sensuality and memory play an important part in our experience and appreciation of the world.
Satish Kumar Satish is the man behind one of the most innovative learning institutions in the world, Shumacher College, founded by his deep belief in our capacity to create a world of compassion and sustainability. In his twenties, Satish walked 3000 kilometres in a pilgrimage against nuclear armament. On the way, he met Bertrand Russell and Martin Luther King.

This ain’t no green bag! Pledge $45 and you get a haversack backpack, handmade in Melbourne using remnant denim and calico fabric. Wear with pride knowing this bag looks good AND uses material that would otherwise go to waste.
+ Your name immortalised in print in HESSIAN’s Issue #1 supporter list
+ The Pa'Party People reward (free entry to our launch)
CHECK OUT THE MAG %20 BAG REWARD FOR $74 TO PICK UP A COPY OF OUR MAG TOO!

(Melbourne Only)
Have your [raw cheese] cake and eat it too.
A Raw Cheesecake, or as we like to call it 'DreamCake' made just for you. Perfect for those avoiding dairy and wheat, the cake can be personalised to your taste with custom ingredients, but its likely to include: cashews, lemon, berries and a whole lotta love.
+Your name immortalised in print in HESSIAN’s Issue #1 supporter list
+ A copy of HESSIAN Issue #1
+ The Pa'Party People reward.

This reward includes a unique haversack backpack, handmade in Melbourne by members of our team using remnant denim and calico fabric. Wear with pride knowing this bag looks good AND uses material that would otherwise go to waste.
+ Inside your bag, you'll receive your very own copy of HESSIAN Magazine Issue #1
+ Your name immortalised in print in HESSIAN’s Issue #1 supporter list
+ The Pa'Party People reward.


This gorgeous Kuwaii Camisole Slip Top is a wardrobe staple: a floaty A-line cut tank top with spaghetti straps over the shoulder, a flattering V neck at the front, and a square racer-back style cut at back. This top is made in softest Rayon from Japan. Hemline is slightly curved and longer at the back. RRP $89
You can choose from black, blush, coral or ink navy and any size from 6 - 14
+ You'll receive your very own copy of HESSIAN Magazine Issue #1
+ Your name immortalised in print in HESSIAN’s Issue #1 supporter list
+ The Pa'Party People reward.


(Melbourne only)
Snap up this reward and fine tune those vocal chords with 3 x 1hr singing lessons with Tanya Batt. Whether you're a muso looking to improve or just wants to impress your friends next roadtrip singalong -- this one's for you!
Normally valued at $75+ an hour, it's a damn good deal
Check out her insane vocals here:


(Melbourne only)
Mmmmmmmm.. You and a hot date could head to The Cutting Table in Fitzroy for a three course African banquet that can be used at any of their African nights held every first Friday of the month. Practically drooling on the table as we write this!

(Melbourne only)
Sponsored by Semplesize, you could spend an evening hanging with Aussie indie-electro babe Yeo. Fresh from his Kobe single tour, you can chow down on some (free) delicious Huxtaburger and talk tunes (or chat about anything else your heart desires).
Listen/Watch:

(Melbourne only)
WOW, you're a legend! To say thanks, we would love to meet you in person. How about a date? Pick any babe from our team and let's head out to dinner. Hey mum, dad? Anyone? Hey, Tinder lurkers, here's your chance!
Jokes aside, we are really chuffed that you would like to support our project and we would like to get to know you better.
+ You'll also get a thank you message in the magazine and a personalised copy, just for you.
Full disclosure: this reward was born out of a bad joke, but we are rolling with it! So come hang at the low-low price of $199!
How The Funds Will Be Used
Our target of $7,000 is the minimum we need to be able to go to print. If we can raise $10,000 we can print 2,000 copies, or over $11,000 will get us to 3,000 copies and a more extensive national (and perhaps international) stockist list.
We are also planning a pretty rad launch party. Any donation over $10 will get you free entry to our LAUNCH PARTY with plenty of booze, tunes and a door prize sponsored by Lush Cosmetics, valued at over $90.
The Challenges
We will play a role in putting sustainability at the forefront of fashion by encouraging designers to engage with sustainability and by giving emerging designers a platform to share their ethos and innovative designs. By repackaging sustainable fashion in a way that is fresh, exciting and young, we hope that it will become the standard going forward and an integral part of the fashion industry as a whole.
Shout us a coffee, mate!
Forego your second coffee of the day and chip in a little money to our campaign instead. Seriously, $5? What a bargain! For being a good friend, you get: + A million thanks, a thousand virtual hugs and kisses and endless gratitude. The knowledge that you are a part of something unique and you have kick-started the only sustainable publication that flips the bird at daggy greenies.
Pa'Party People!
Where my party people at? Free entry to our sweet as launch party and an extra entry to win a LUSH cosmetics door prize. Ooooh, pretty things AND booze!* + Your name immortalised in print in Hessian’s Issue #1 supporter list, that’s right, you! + A million thanks and the knowledge that you are a part of something unique and you have kick-started the only sustainable publication that flips the bird at daggy greenies. *first come, first served basis; does not guarantee entry.
Batt Country (Tanya Batt)
You get: Your very own signed copy of Tanya Batt's Atlas EP. If bad name puns aren't enough to entice you, her gorgeous tunes will have you drifting off on a mellow Sunday afternoon. + Your name immortalised in print in Hessian’s Issue #1 supporter list, that’s right, you! +The satisfaction of a job well done.
For My Help
Get a signed copy of Hayden Calnin's debut EP 'City' delivered to your door. + Your name immortalised in print in Hessian’s Issue #1 supporter list, that’s right, you! + A million thanks and the knowledge that you are a part of something unique and you have kick-started the only sustainable publication that flips the bird at daggy greenies.
Baby Hessian
A copy of our limited (and more whimsical) a5 promo zine that we released earlier this year to test the waters. + Your name immortalised in print in Hessian’s Issue #1 supporter list, that’s right, you! + A million thanks and the knowledge that you are a part of something unique and you have kick-started the only sustainable publication that flips the bird at daggy greenies.
Mag Lovin'
Your very own, shiny new copy of Hessian Magazine Issue #1. It’s super sexy, fully post-consumer recycled, made with awesome environmental printing (check the description for some eco-babble about how good it is) and it features fashun thingz like Kuwaii, Nobody Denim and The Social Studio. + All the things! (Well, those listed for the Pa'Party People..)
Ain't no dumbo
Pick up a copy of Hessian Magazine Issue #1 AND get a copy of Dumbo Feather's 38th issue! + Those for our Pa'Party People!
Better Than a Green Bag
Pledge $55 and you get a unique haversack backpack, handmade in Melbourne using remnant denim and calico fabric. Wear with pride knowing this bag looks good AND uses material that would otherwise go to waste. + Your name immortalized in print in Hessian’s Issue #1 supporter list + The Pa'Party People reward.
DreamCake
(Melbourne Only) A raw cheesecake, or as we like to call it 'DreamCake' made just for you. Perfect for those avoiding dairy and wheat, the cake can be personalised to your taste custom ingredients, but its likely to include: cashews, lemon, berries & a whole lotta love. +Your name immortalized in print in Hessian’s Issue #1 supporter list + A copy of HESSIAN Issue #1 + The Pa'Party People reward.
Mag/Bag Combo
Bag yourself this awesome reward! This reward includes a unique haversack backpack, handmade in Melbourne using remnant denim and calico fabric. Wear with pride knowing this bag looks good AND uses material that would otherwise go to waste. + Your very own copy of Hessian Magazine Issue #1 + Your name immortalized in print in Hessian’s Issue #1 supporter list + The Pa'Party People reward.
Singing Lessons
Snap up this reward and fine tune those vocal chords with 3 x 1hr singing lessons with Tanya Batt. Whether you're a muso looking to improve or just wants to impress your friends next roadtrip singalong -- this one's for you! Normally valued at $75+ an hour, it's a damn good deal (Melbourne only)
Night with Yeo
(Melbourne only) Sponsored by Semplesize, you could spend an evening hanging with Aussie indie-electro babe Yeo. Fresh from his Kobe single tour, you can chow down on some (free) delicious Huxtaburger and talk tunes (or chat about anything else your heart desires).
Paint the town
Kester Black's nail polish is Australian made, vegan, palm oil free and amazing.. etc etc Head to their website at kesterblack.com and pick a colour, any colour! Just let us know which one you want. + Your name immortalised in print in Hessian’s Issue #1 supporter list, that’s right, you! + A million thanks and the knowledge that you are a part of something unique and you have kick-started the only sustainable publication that flips the bird at daggy greenies.
Change room shenanigans
(Melbourne only) A double pass to The Clothing Exchange's National Swap Day on October 9th to kick-start a more sustainable wardrobe. Who wants to pay for clothes when you can swap them with other fashionable babes? + A copy of Hessian Magazine Issue #1 AND free entry to our launch party! + For those wanting something less tangible, you also get a million thanks and your name immortalised in print in Hessian’s Issue #1 supporter list. Yeahhhh.
Ooh, lush.
We have created our very own Hessian goodie bag with our magazine and some gorgeous handmade products from LUSH Cosmetics. 1 x Ultimate Shine Solid Shampoo Bar 1 x Shampoo Bar Tin 1 x Olive Branch Shower Gel 1 x Honey I Washed the Kids Soap 1 x Charity Pot Body Lotion
Arty Farty
Featured in our upcoming issue are beautiful collages by artist Jeannie Rowbotham. We have three of the collages to give away! One can be yours if you like. This one is titled “What the world is eating.” + A copy of Hessian Magazine Issue #1 + The Pa'Party reward.
All the single ladies
You (or your girlfriend/lover/mother) get to look beaut in some organic Nico Underwear! This reward gets you a $50 voucher to their online store. + A copy of Hessian Magazine Issue #1 + The Pa'Party People reward. Now that’s value.
Kuwaii X HESSIAN
This gorgeous Kuwaii Camisole Slip Top is a wardrobe staple: a floaty A-line cut tank top with spaghetti straps over the shoulder, a flattering V neck at the front, and a square racer-back style cut at back.RRP $89 You can choose from black, blush, coral or ink navy and any size from 6 - 14 + You'll receive your very own copy of HESSIAN Magazine Issue #1 + Your name immortalised in print in HESSIAN’s Issue #1 supporter list + The Pa'Party People reward.
African Banquet
(Melbourne only) Well, aside from your generosity blowing our minds, you will forever be in our hearts. + You will also get a voucher for a three course African banquet for two that can be used at The Social Studio's African night, which runs every first friday of the month. + A copy of Hessian Magazine Issue #1. + The Pa'Party People reward.
Date with a Hessian babe
(Melbourne only) WOW, you're a legend! To say thanks, we would love to meet you in person. How about a date? Pick any babe from our team and let's head out to dinner. Hey mum, dad? Anyone? Hey, tinder boys, here's your chance! Jokes aside, we are really chuffed that you would like to support our project and we would like to get to know you better. + You'll also get a thank you message in the magazine and a personalised copy, just for you.