UPDATE: If you pick the jack + bill closing party reward please note this takes place on Friday 28 November in Melbourne!

Having worked for years in the fashion industry creating ranges for large retailers, I have seen first hand the pollution, the wastage and excess created by producing vast quantities of disposable fashion in synthetic materials, waters running black with chemicals and dyes, and understand the ravages to the environment caused from planting and harvesting vast acreages of cotton.

I would love our planet to be around for a few gazillion years more.

In researching alternative ideas, I discovered Bamboo as a great natural alternative to cotton.

Not only is it less devastating for the environment, it is simply amazing to wear. Soft like cashmere, but sturdy and durable like cotton.

Bamboo Monkey aims to produce a great range of sweat shirts and tee shirts, out of this amazing fibre. Cool everyday basics, that you know you can't live without - and the planet can't afford to live without either. Get the monkey on your back!

The funds will be used to create the entire range. Intially we will plan to start with a small tight range of womens and men's products.
Sweat shirts & hoodies.
Extra funds will be used to expand the range into tees, singlets & boxers & shorts.
To create the range we will require:

1. Source fabric and produce range $15000
2. Photography & models $1000
3. Web site update. $500
5. Google adwords campaign launch ( run for 3 months) $1650

The major challenge will be in raising enough funds to produce the range and create the eccomerce store. Because bamboo fabric is not widely used there are minimum fabric investments, and production units required to be ordered. Once the range is created, I will utilise theme forest to create a site, and use the incredible talent showcased on envato studio for graphic and web design services. My young adult son & daughter and their friends will be roped in for modelling duties, all with a view to keeping all expenses to a minimum.

The funds are to support the passion - to make bamboo front of mind in everyones purchasing decisions for every day basics. Therefore as much as possible the funds will be dedicated to creating the actual product, using the best quality fabrics and manufacturing techniques.

Having just gone through the process of launching a brand, from product creation through to web design & internet marketing, I am confident I have learnt a lot of hard lessons, and will be able to work through any challenges with logic, passion, and a fingers crossed & lets go for it state of mind. xx